AI Agent
Campaign Agent
The master architect for your Apple Search Ads deployments. Turns a single app name into a complete, industry-standard campaign structure β or manages your existing campaigns through natural conversation.
Two Operating Modes
The Campaign Agent operates in two complementary modes depending on whether you're launching new campaigns or managing existing ones.
Mode A: Automated Launch
Programmatic campaign creation from scratch. Provide your app name β get a complete campaign blueprint with keywords, bids, budgets, and negatives.
Mode B: Daily Management
Conversational CRUD operations. Issue natural language commands to pause, modify, or restructure your existing campaigns across multiple resources simultaneously.
Automated Launch Pipeline
A 4-step process that condenses hours of manual ASA configuration into seconds.
Context Ingestion
Provide your app name. The agent interfaces with Apple's App Store to extract category structures, subtitle terminology, descriptions, and competitive adjacencies. It auto-derives an optimal target CPI baseline for your vertical.
Keyword & Bid Calculation
Merges App Store contextual mapping with Apple's Keyword Intelligence API to provision hundreds of keywords, segmented by intent. Bids are mathematically derived using your CPI ceiling and vertical-average conversion rates.
5-Campaign Blueprint
Auto-generates an industry-standard campaign structure with match type isolation, cross-pollinated negatives, and isolated budget scaling. Adaptable to a 3-campaign lean setup for smaller budgets.
Pre-Flight Report
Projects a conclusive manifest β budget distribution, keyword volumes, bid structures β for your review. Deployment initiates only upon your final approval.
The 5-Campaign Blueprint
An industry-standard structure that prevents self-cannibalization and isolates budget scaling. Each campaign serves a distinct strategic purpose.
Brand Defense
Aggressive bids protecting proprietary trademarks from competitor poaching
Core Generic
Revenue engine targeting your app's explicit utility and use cases
Category Expand
Broader categorical reach for upper-funnel volume
Competitor Conquesting
Aggressive positioning against lateral market competitors
Discovery Engine
Low-cost broad match for sourcing new term variations
Anti-cannibalization: The agent automatically cross-pollinates exact match keywords as exact negative keywords within the Discovery Engine, eliminating internal budget bidding collisions.
Daily CRUD Management
For existing architectures, issue natural language commands that translate into immediate API updates.
Aggregated Controls
"Pause all campaigns targeting the UK storefront immediately."
Bulk Budget Modification
"Increase daily budget across all Core Generic Ad Groups by $500."
Secure Redaction
"Permanently delete the obsolete testing campaigns."
Built-in Safety
Default-Suspended Launch
All generated campaigns, ad groups, and keywords initialize in PAUSED state. Only after all relational mappings and negative lists verify successfully does the agent toggle to ENABLED.
Destructive Action Intercept
Irreversible operations β such as permanent campaign deletions β force a strict double-confirmation loop prior to execution, bypassing any language assumptions.